CIPET

Data Driven (Student applications for their JEE increased by 200%)

CIPET conducted it’s JEE in May, 2018. Using their current student database and data of all the students appearing for relevant exams in 2018, our engine created segments. Each segment was targeted in a unique way using an omni-channel approach. Compared to previous year where 5000 applications were received, 10,000+ students applied for CIPET JEE when data-driven marketing was used.

Tags

Data Driven, Advertising